Decoded: The Psychology, Strategy & Playbook for Raising Capital

🧠Decoded: The Psychology, Strategy & Playbook for Raising Capital You don’t need more pitch templates—you need a real strategy.

Learn what it really takes to raise funds—from pitch to close.
Actionable. Honest. Founder-focused.

After working with hundreds of founders, investors and our own fundraising, we’ve reverse-engineered what actually gets startups funded. Forget about pitch decks, there are plenty to refer from – you need a real fundraising strategy.

This 1-day workshop delivers the complete playbook—built from the ground up to decode how investors think, what makes them say yes, and how to raise with confidence.

You’ll learn:

• The fundraising mindset (and how to align with it)
• Fundraising strategy & readiness
• How to craft your narrative and design a pitch that connects
• Key tactics around par value, valuation, cap tables & term sheets
• Runing the fundraising process
• What founders get wrong—and how to avoid it

Whether you're raising your first round or refining your Series A strategy, this workshop gives you the tools, clarity, and confidence to take action.

Decoded is not theory. It’s the system we use for our fundraising and with founders inside the E3 Access to Capital Program - and we’re opening it up for one day only.

🗓️ Date: 19/8/2025 (Tuesday)
📍 Venue: C-08-07 & 08, BLOCK C, LEVEL 8, SKY PARK @ ONE CITY, JALAN USJ 25/1, 47650, SUBANG JAYA , SELANGOR
⏰ Time: 8.30am - 5pm

Refund policy: Tickets are transferable but not refundable. Contact us for assistance.